
credits: http://yellowslugreviews.wordpress.com
And they are baaaack! My 8 lovely ladies. And we have... pole dancing.
So AS has opted for a sensual, R&B sound this time. The music has all the qualities typical of Brave Sound - the hypnotic, lilting beats that are you hate to love [but love it anyway], and the murmurings of the producers. In contrast to the funky, dance pop that was Flashback, the members croon softly, almost sighing along with the music at some times, the most intense parts being Lizzy's refrain in the 2nd verse and of course, Raina's high note . This ties in very nicely with the lyrics, which speaks of the unfulfilled potential of one's first love.

Musically, I found it very pleasing to my ear. I also found it to suit the members very well - most of them have rather thin pitches, tending to the nasal (Uee + Nana) or husky (Jungah + Jooyeon) side, and such soft crooning is perfect. The others - Raina, Lizzy in particular - add fullness at the climax, while new maknaes E-young and Kaeun are very stable vocally on the whole.

Visuals wise - the pole-dancing was amazing. Their acrobatics upon the poles are something that even haters have to admit: lots, lots, lots and lots of effort. 6 months worth of injuries, callouses and bruises, even a torn ligament for Lizzy and injured wrist for Raina.

Nana and E-young
This is probably the best part of AS: they never deliver a half-assed performance. Every new concept and dance has been thought through, practiced countlessly before it hits the stage. Special shout out to E-young for being so utterly, heartbreakingly beautiful on the pole! Nana and Kaeun were pretty awesome as well.

Kaeun working it.

E-young looking spectacular
It is no wonder why AS is considered one of the best [if not THE BEST] female dance group in Kpop. Tbh I thought when Kahi left, their performances and dance quality might take a dip for the worse, but they have just kept impressing with each new comeback. No member is lacking - there are only the better dancers (Nana, Uee, Jungah, E-young) and the rest who can move perfectly fine. And that's another thing - I like how the MV gave equal chance for the maknaes to shine - Kaeun and E-young finally got some well-deserved screen time + more lines, and they delivered well. It's sad that Lizzy got so little time due to her injury though :(

After School is known for their sex appeal and sexy concepts, and they could have easily gone the trashy sexy way - hip thrusting and booty rolls typical of the more sexual pole-dancing. But they didn't, and somehow the choreographers managed to strike it just right - sensual that oozes sex appeal, but not over-the-top. It was TASTEFUL. The only part that was probably the most sexual was the hip-swaying bit. Also, kudos to the props people - the backdrops of oriental blue and orange/ lilac jungle gym balanced out the sexiness of the choreography and clothes.

Jooyeon's styling was my favorite!
However, I (and the rest of AS fandom) worry about the song's marketability. Granted, it is soothing, and a refreshing change from the mass outpouring of electropop tunes in the Kpop scene, but it is summertime. People want upbeat, funky songs to suit the cheerful, sunny mood - something that First Love fails to deliver. Some fans may also be disappointed by the lack of vocal variety and ranges in the song as well. Also, the fact that First Love sounds uncannily like Sistar's other hits - Alone and Gone Not Around Any Longer, produced by Brave Brothers too - this might cause negative comparisons.
my bias, as always :)


I will admit that it took several listens before I started loving the song though - it is not the most catchy tune. Nevertheless, the calm, soothing vocals of AS hooked me in the end. I daresay that this song may be on my playlist for a very long time. I probably won't put it on repeat, but it will be one of those songs that, if my iPod plays it on shuffle, I won't ever skip it.

AS Hwaiting!!!
And Lizzzy I miss you ~ :'(

Rating: 3.9/5
gif credits: http://k-ahi.tumblr.com, http://konjae.tumblr.com, http://notbrandinator.tumblr.com